Strengthening advocacy, resource management, and engagement for greater impact

Red Encuentro, a longstanding national platform of civil society organisations in Argentina, focused its Cycle 6 project on strengthening its advocacy strategy, improving communication capacities, and expanding the diversity and representativeness of its membership. In a context of shrinking civic space and increasing hostility toward civil society, the project helped the network build new tools, identify key political actors, and reinforce internal cohesion to better respond to territorial needs and influence public agendas. 

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Project Description

 

Red Encuentro used Cycle 6 to address three interconnected organisational needs: 

  1. Redesigning its advocacy strategy to adapt to a rapidly deteriorating political environment. 
  2. Strengthening communication capacities to amplify territorial voices; and 
  3. Improving membership composition to include organisations working on gender equality, interculturality and underrepresented territories. 

The project responded to a clear challenge: although Red Encuentro has strong legitimacy and a 45year history of democratic networkbuilding, its ability to influence public policy had been weakened by limited resources, a small technical team and a national context marked by repression, stigmatisation of civil society and the dismantling of social policies. 

 

Throughout the cycle, the platform carried out a participatory process to identify priority themes, map key political actors and design a new methodology for localtonational advocacy. It identified eight new interlocutors across national, provincial and local governments, as well as representatives from SEGIB and the UN. This helped rebuild channels of dialogue despite the restrictive environment. 

 

In parallel, Red Encuentro strengthened its communication work by launching a new strategy and producing pieces that highlight real community leaders, such as the campaign “Los Imprescindibles, which elevated territorial voices through creative storytelling. This contributed to greater visibility and prepared the network for the 2025 legislative context. 

 

The project also advanced a membershipstrengthening process, including a diagnostic of current members, a draft protocol for incorporating new organisations, and steps toward integrating gender and interculturality perspectives into governance and project design. 

 

By the end of the cycle, Red Encuentro reported stronger internal cohesion, clearer strategic direction, and improved tools for advocacy, communication and resource mobilisation—key foundations for sustaining its work in a challenging national context.

Key Results 

  • Developed a new advocacy strategy grounded in territorial dialogue and participatory prioritisation of themes. 

  • Identified eight new political interlocutors, including national legislators, provincial authorities, local governments, SEGIB and UN agencies.   

  • Produced a draft practical guide for local, provincial, national and global advocacy.  

  • Strengthened resource mobilisation capacities, including mapping funders and developing projectwriting tools.

  • Launched new communication initiatives, including the campaign “Los Imprescindibles” featuring voices from member organisations. 

  • Advanced a new membership protocol and conducted a full diagnostic of member participation and territorial gaps.  

  • Improved internal cohesion, with high participation in meetings and shared ownership of the strengthening process. 

 

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Learning

 

Red Encuentro’s experience shows that network strengthening must be rooted in participatory processes, especially in contexts where civic space is under threat. The project demonstrated that advocacy becomes more effective when it is grounded in territorial voices, supported by clear communication tools, and sustained by diverse and representative membership.

 

Another key learning is that resource mobilisation and advocacy are interdependent: without diversified funding, networks struggle to sustain longterm political work. The project also highlighted the importance of investing in internal cohesion—monthly assemblies and shared decisionmaking proved essential for maintaining trust and collective direction. 

 
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