© NGO Forum on ABD

Forus

© Forus

2025-05-27

What will I learn in the Resource Mobilisation for NGOs in the 21st century course

Module 1

  • Assess NGO financial landscapes 

  • Develop a resource mobilization strategy  

  • Design a financial sustainability roadmap  

Module 2

  • Identify Digital Storytelling for Fundraising best practices  

  • Apply engagement techniques to donor messaging  

  • Develop an impact-driven digital story  

Module 3

  • Compare fundraising platforms (crowdfunding, CRM) 

  • Select digital fundraising strategies  

  • Develop a digital fundraising campaign 

Module 4 

  • Identify funder motivations 

  • Construct donor personas 

  • Develop a funder outreach plan 

Module 5 

  • Break down successful grants 

  • Structure compelling proposals 

  • Draft a grant application 

Module 6

  • Identify impact metrics 

  • Construct donor reports 

  • Develop a donor stewardship report 

Your profile 


You are the lead representative of
the national platform or regional coalition who engages with financial partners, or you are the dedicated fundraising manager for the platform. You feel hopeless by the reduced funding landscape where your sources of funding are stepping back and shrinking. You need to find alternative revenue generation sources and to review or update your tools that demonstrate the impact of your organisation to new funding partners. You want to connect with peers and deepen your theoretical and practical knowledge on financial sustainability for CSOs platforms.