© NGO Forum on ABD
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2025-05-27
What will I learn in the Resource Mobilisation for NGOs in the 21st century course
Module 1
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Assess NGO financial landscapes
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Develop a resource mobilization strategy
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Design a financial sustainability roadmap
Module 2
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Identify Digital Storytelling for Fundraising best practices
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Apply engagement techniques to donor messaging
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Develop an impact-driven digital story
Module 3
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Compare fundraising platforms (crowdfunding, CRM)
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Select digital fundraising strategies
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Develop a digital fundraising campaign
Module 4
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Identify funder motivations
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Construct donor personas
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Develop a funder outreach plan
Module 5
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Break down successful grants
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Structure compelling proposals
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Draft a grant application
Module 6
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Identify impact metrics
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Construct donor reports
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Develop a donor stewardship report
Your profile
You are the lead representative of the national platform or regional coalition who engages with financial partners, or you are the dedicated fundraising manager for the platform. You feel hopeless by the reduced funding landscape where your sources of funding are stepping back and shrinking. You need to find alternative revenue generation sources and to review or update your tools that demonstrate the impact of your organisation to new funding partners. You want to connect with peers and deepen your theoretical and practical knowledge on financial sustainability for CSOs platforms.